Trust for Credit Unions

What is HyperDrive?

Our CUSO is constantly looking for ways to help drive more activity to your lending pipeline.  In 2014, we are rolled out a new service called HyperDrive.  HyperDrive capitalizes on the tricks of the trade we have learned through several years of executing effective lending campaigns.  HyperDrive is a series of targeted, turn-key, lending-centric marketing campaigns that leverage CU*BASE tools and Xtend resources.  We combine data mining expertise, our XT Direct loan lead process, electronic communication tools and a group of talented call center agents to drive loan leads to your underwriters.   In short, we provide a cost-effective “Xtension” of your lending team.

Want to leran more about the 2015 HyperDrive program?

Contact us by clicking here.

My Virtual StrongBox

ATTENTION ONLINE AND SELF-PROCESSING CREDIT UNIONS: Tell members to back it up with My Virtual StrongBox!

April is National Records and Information Management Month!

During National Records and Information Management Month, it’s a great time to remind members of the importance of backing up their key documents such as medical forms, tax documents, deeds, certificates, and more!

Would you like help reminding them of this? Contact Xtend to have them send your members a message about National Records and Information Month and how My Virtual StrongBox can help them securely store their most important documents!

Learn more about My Virtual StrongBox by reviewing the PowerPoint Ron Daly shared in a webinar he recently presented to CU*Answers clients!

Learn More

My Virtual StrongBox

ATTENTION ONLINE AND SELF-PROCESSING CREDIT UNIONS: Tell members to back it up with My Virtual StrongBox!

April is National Records and Information Management Month!

During National Records and Information Management Month, it’s a great time to remind members of the importance of backing up their key documents such as medical forms, tax documents, deeds, certificates, and more!

Would you like help reminding them of this? Contact Xtend to have them send your members a message about National Records and Information Month and how My Virtual StrongBox can help them securely store their most important documents!

Learn more about My Virtual StrongBox by reviewing the PowerPoint Ron Daly shared in a webinar he recently presented to CU*Answers clients!

Learn More

Network News (an update from the Xtend Great Lakes Shared Branching Network)

ATTENTION ACCOUNTING STAFF OF XTEND GREAT LAKES SHARED BRANCHING CLIENTS: Michigan First Credit Union (formerly Grand Rapids Family Credit Union) deconverted from the Xtend Great Lakes Shared Branching network on April 1. If you need to settle your GL post, you will need to do so manually by using 999-21.

CUSO Xtend Expands Support for Michigan Credit Union

In order to help drive member awareness of brokerages services offered by its customer-owners, Xtend, Inc., the Grand Rapids, Michigan-based multi-owned cooperative CUSO, is delivering periodic, targeted emails and online banking messages to members of fifteen credit unions. The CUSO reports that during the months of January and February more than 83,000 electronic messages were delivered to members of those credit unions.

Xtend’s Business Development Manager Liz Winninger, whose Member Reach team handles the execution of the brokerage e-communication campaigns, said, “For the past year our team has been focused on driving more awareness of our partners’ brokerage programs to not only help them boost their off-balance sheet assets under management, but also keep those programs top of mind across their membership base. Since nearly all our clients utilize our partners at CUSO Financial Services (CFS) to manage their brokerage programs, we work closely with the CFS team to develop messages that are both effective and compliant. CFS has been a great partner, and it has been exciting watching these programs grow over the past year.”

Xtend President Scott Collins added, “Successful brokerage programs have, for the most part, been limited to the largest credit unions in the country. Our goal is two-fold: help our mid-market credit unions have programs that are as effective are their larger peers and, create a buzz about these valuable programs across their membership base.”

According to Collins, Xtend delivers more than 5 million messages to members each year.

CUSO Xtend Expands Support for Michigan Credit Union

In order to help drive member awareness of brokerages services offered by its customer-owners, Xtend, Inc., the Grand Rapids, Michigan-based multi-owned cooperative CUSO, is delivering periodic, targeted emails and online banking messages to members of fifteen credit unions. The CUSO reports that during the months of January and February more than 83,000 electronic messages were delivered to members of those credit unions.

Xtend’s Business Development Manager Liz Winninger, whose Member Reach team handles the execution of the brokerage e-communication campaigns, said, “For the past year our team has been focused on driving more awareness of our partners’ brokerage programs to not only help them boost their off-balance sheet assets under management, but also keep those programs top of mind across their membership base. Since nearly all our clients utilize our partners at CUSO Financial Services (CFS) to manage their brokerage programs, we work closely with the CFS team to develop messages that are both effective and compliant. CFS has been a great partner, and it has been exciting watching these programs grow over the past year.”

Xtend President Scott Collins added, “Successful brokerage programs have, for the most part, been limited to the largest credit unions in the country. Our goal is two-fold: help our mid-market credit unions have programs that are as effective are their larger peers and, create a buzz about these valuable programs across their membership base.”

According to Collins, Xtend delivers more than 5 million messages to members each year.

Call Center Taps on CUSO Partners to Meet Growing Demand

To help meet the demand of its growing contact center business, Xtend, Inc., the Grand Rapids, Michigan-based multi-owned cooperative CUSO, announced it will expand its remote staff to include agents located at Fairhope, Alabama-based CU*South. Both CUSOs are members of the cuasterisk.com network.

According to Xtend President Scott Collins the two CUSOs started dialogue about the project several months ago. “One of the fundamental philosophies we have at Xtend is to think ‘CUSO first’ when we are looking for collaborative opportunities,” Collins noted. “In this case we had a definite need to expand our call center agent team, and a CUSO partner within our network with available resources that could be leveraged. And the fact that they were already familiar with the core data processing system our collective customer-owners utilize meant they could be cross-trained and deployed quickly. It really became a question of when we could add them to our overall agent pool, not how or why.”

Collins also noted that Xtend is working closely with their west coast cuasterisk.com partner—Liberty Lake, Washington-based CU*Northwest—to increase the number of remote agents they have deployed at CU*NorthWest’s headquarters as well.

Call Center Taps on CUSO Partners to Meet Growing Demand

To help meet the demand of its growing contact center business, Xtend, Inc., the Grand Rapids, Michigan-based multi-owned cooperative CUSO, announced it will expand its remote staff to include agents located at Fairhope, Alabama-based CU*South. Both CUSOs are members of the cuasterisk.com network.

According to Xtend President Scott Collins the two CUSOs started dialogue about the project several months ago. “One of the fundamental philosophies we have at Xtend is to think ‘CUSO first’ when we are looking for collaborative opportunities,” Collins noted. “In this case we had a definite need to expand our call center agent team, and a CUSO partner within our network with available resources that could be leveraged. And the fact that they were already familiar with the core data processing system our collective customer-owners utilize meant they could be cross-trained and deployed quickly. It really became a question of when we could add them to our overall agent pool, not how or why.”

Collins also noted that Xtend is working closely with their west coast cuasterisk.com partner—Liberty Lake, Washington-based CU*Northwest—to increase the number of remote agents they have deployed at CU*NorthWest’s headquarters as well.

Shared Resources CUSO Xtend Expands HQ Facility

By reconfiguring its footprint within in its Grand Rapids, Michigan headquarters locations, Xtend, Inc., the multi-owned cooperative CUSO, increased its call center capacity by 20%. The expansion, which was completed in late February, allows the CUSO to add staff to meet the increasing demand for its shared resources services.

Xtend President Scott Collins commented, “This most recent expansion is our third in the past two years. With each project we have been able to creatively leverage the new space to meet our growing resource requirements, particularly in our people businesses like bookkeeping services, loan servicing, compliance monitoring, and the Xtension call center. Each of these has experienced double-digit client growth during the past two annuals, and we have been able to expand our footprint prudently as they did.”

When asked about future expansion, Collins said, “We have been working closely with our landlord and CUSO partner CU*Answers on our collective facilities expansion strategies in anticipation of continued marketplace success. I am confident that we have a solid plan in place to meet any significant fluctuation in demand.”

Collins noted that the CUSO expects to see double digit growth in at least two of its services during the next year.

CUSO Compliance Monitoring Service Continues Growth Path

During the first four months of its fiscal year, Xtend, Inc., the Grand Rapids, Michigan-based multi-owned cooperative CUSO, has experienced increased demand for its compliance monitoring services. The services, which include a variety of à la carte and packaged offerings, are marketed and supported collaboratively with Xtend’s CUSO partners in the cuasterisk.com network—CU*Answers, CU*Northwest and CU*South.

Xtend President Scott Collins noted, “Our compliance monitoring services have experienced solid growth during the past two years based on the regulatory environment of the mid-market credit unions we serve. Utilizing our team to execute some of the log management tasks on a daily, weekly, and monthly basis, allows our customer-owners to drive down their overall cost of compliance in order to not only survive, but thrive in an increasingly challenging marketplace. And since all of our clients utilize CU*BASE®—the core data processing platform from CU*Answers—we are able to scale to meet growth demands based on our close relationship with the CU*Answers product development team.”

Collins indicated that revenues for Xtend’s compliance monitoring business unit grew by 22% year-on-year and the number of clients under contract has grown by 15%.

Network News (an update from the Xtend Great Lakes Shared Branching Network)

ATTENTION XTEND GREAT LAKES SHARED BRANCHING CLIENTS: Effective March 27, Michigan First Credit Union, formerly Grand Rapids Family Credit Union, will no longer be a part of the Xtend Great Lakes Shared Branching Network.

You can download the revised Xtend Shared Branching brochure on or after March 11, when we will post the updated document.

http://www.xtendcu.com | Phone: 616.285.5711 | Toll Free: 800.327.3478 | Fax: 616.285.5735
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