A new chapter in marketing…

RevGen capitalizes on the tricks of the trade we have learned through years of executing effective lending campaigns. RevGen is a series of targeted, turn-key, lending-centric marketing campaigns that leverage the concept of targeting and segmentation, along with Xtend resources. We combine our target marketing best practices along with multiple marketing channels to drive loan… Read more »

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CUSO Launches New Partnership to Create a Buzz for its Owners

Xtend, Inc., the Grand Rapids, Michigan-based cooperative CUSO, and Austin, Texas-based Buzz Points, Inc. announced a new partnership that brings a creative new loyalty rewards program to the credit union customer-owners of Xtend. By combining Buzz Points’ community-focused rewards and marketing platform with Xtend’s successful member awareness strategies, both companies believe that this partnership will […]

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