At its 2015 Annual Stockholder Meeting, Xtend, Inc., the Grand Rapids, Michigan-based multi-owned cooperative CUSO, introduced a new partnership with Salt Lake City, Utah-based RevelTV to deliver digital content to its customer-owners and clients. In his presentation to owners, Xtend President Scott Collins demonstrated a variety of member-facing digitized content designed to drive credit union awareness, community involvement, and employee awareness. Collins also announced that the two companies were preparing to deploy several proof-of-concept projects to credit unions within the next month.
“We are excited about this new partnership with RevelTV,” commented Collins. “We were introduced to their company through our partnership with Samsung. We believe that leveraging the collective skill sets of two companies and deploying on the best commercial retail platform in the industry—Samsung—will help our customer-owners deliver an impressive point-of-sale experience in a cost-effective, consistent and timely manner.”
Collins noted that the RevelTV partnership had great potential for a winning value proposition from the very first time the two teams met. “Their client list included several prominent players in the credit union space, as well as several companies that were household names nationally,” said Collins. “Our status as a growing national mid-market player in the credit union space and our success driving content management solutions in that space were very attractive to RevelTV. If the initial buzz in our customer-owner network is any indication, this should be a busy year for both of our teams.”